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About Jointura

Hi, nice to meet you

My mother used to be the strongest person I knew. She raised me as a single mother and never complained about anything.

But last year, something changed. I noticed she started avoiding stairs. Then she stopped going to the temple she loved. One day, she asked me to pick up a spoon she dropped on the floor. She couldn't bend down anymore. Her knees wouldn't let her.

We're a middle-class family. We tried everything we could think of.

First, we tried traditional Indian remedies my grandmother knew. Turmeric milk every night. Ginger paste on her knees. Nothing worked.

Then we spent money on Ayurvedic oils. Expensive bottles that promised to fix joint pain. We massaged them on her knees twice a day. The pain stayed.

We spent a lot of money on physiotherapy sessions. Three times a week for two months. She did all the exercises the therapist gave her. Still, the pain in her knees got worse.

Finally, we tried glucosamine and chondroitin. The chemist said everyone takes it for knee pain. We bought bottle after bottle. Month after month. Her knees kept getting worse.

Every doctor said the same thing: "Mrs. Mistry, you need surgery. There is no other option."

The surgery would cost ₹3 lakhs. We didn't have that kind of money. But seeing my mother in pain every single day was breaking my heart.

That's when I made a promise to myself. I will find a way to heal her knees without surgery. I spent months reading research papers and studies. That's when I found UC-II, a special type of collagen.

I was scared it wouldn't work. We were so close to booking the surgery date.

Two months. That's how long I asked her to try it. One small capsule every morning with water.

On day 63, my mother was cooking when a spoon slipped from her hand. I was watching, about to help. But before I could even move, she bent down and picked it up herself. No pain. No grinding sound. No surgery needed.

That moment changed everything. That day was the beginning of Jointura.

Vivek Mistry/ CEO

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